Beyond the Logo: How to Build Your Brand for Growth
Your brand is more than your logo. Whether you’re a solopreneur or a
late-stage start-up, building your brand on a solid foundation helps
position your business for growth over time by providing a consistent brand
experience. In this week’s VO Weekly, Brand Communications Consultant
Christia Hoffman will cover the most important things you need to know to
build a strong, effective brand, along with tips for succeeding in the U.S.
market.
RSVP Here: ZOOM LINK
About the Speaker:
Christia Hoffman – Creative director (copy) and brand storyteller with expertise developing concepts and crafting copy across media channels, from print to web to video. Extensive experience in leading strategic brand development and implementation of brand voice in marketing, advertising and user experience.
Areas of specialization include travel and culture, health and wellness, psychology and coaching, luxury real estate, early learning and higher education.
RSVP Here: ZOOM LINK